The 2025 SATISFYD Employee & Customer Experience Benchmark Report is here, providing critical insights into how dealerships are performing across the industry. This year’s report highlights notable shifts in customer and employee experience, particularly within the construction and agriculture ...

At SATISFYD, we believe in recognizing the outstanding champions who go above and beyond to drive excellence in employee and customer experience. These MVPs lead the way in fostering a culture of engagement, innovation, and growth. We are thrilled to announce and celebrate the winners of the 2025 ...

The workforce is shifting—and so are employee expectations. Gen Z and Millennials now make up the majority of today’s workforce, and they’re reshaping what it means to build a strong, modern workplace. If your dealership is finding it tough to attract and keep younger talent, you’re not alone. The ...

In the fast-paced world of equipment dealerships, staying ahead isn’t optional—it’s critical. The competition is tougher, customer expectations are rising, and the smallest inefficiencies can impact your bottom line. But here’s the good news: by benchmarking your dealership’s performance, you can ...

You’re juggling shrinking margins, changing customer expectations, and the challenge of retaining top talent in an industry that’s constantly evolving. Sound familiar? Staying competitive feels like a guessing game. Without a clear understanding of where you stand compared to your peers, how do you ...

Customer feedback is the lifeblood of any successful business. Satisfied customers often become repeat buyers and brand advocates, driving new business through referrals and glowing online reviews. On the flip side, dissatisfied customers don’t just leave silently—they share their negative ...

Showing appreciation to employees is more than a nice gesture; it’s a powerful strategy to improve morale, increase retention, and boost customer satisfaction. When employees feel valued, they’re more engaged, committed, and motivated to go the extra mile. Here’s why expressing gratitude matters ...

Dealers, owners, and sales teams – the importance of customer feedback can’t be overstated. With so many buyers relying on online reviews and feedback, it's crucial to understand how customer perceptions can significantly influence your dealership’s success. These startling statistics reveal why ...

Employee turnover is a growing concern for heavy equipment dealerships, especially in today’s market conditions. With supply chain disruptions and fluctuating equipment demand, retaining skilled workers has never been more critical. In an industry that relies heavily on experienced workers, high ...